I’m two weeks into my MBA program at Suffolk University and the amount of my assigned reading for the semester rivals the amount of cumulative reading I’ve done over the past five years. I’m finding it especially interesting, and I’m realizing that most of it relates to business situations I’ve already lived through [...]
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Cliff Kuang at FastCompany Design shares this quick and comprehensive amateur’s guide to typography. As Cliff points, out, “95% of graphic design is typography… treat it well!” (Click to enlarge.)
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I’ve been reading a lot on customer service lately, and how designers, marketers, and social media experts can use their skills to bridge the gap between their companies and their customers. Here are four posts I’ve written over the past few years on customer service (be it internal or external). Get Personal With Your Customers [...]
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I’m home sick from work today… which has absolutely nothing to do with it being Marketing Transformation Week. But since I’m sitting here in bed, drinking orange juice and trying to stave off cabin fever, I thought I’d write a quick blog post. Cambridge, MA’s HubSpot, is promoting this week as Marketing Transformation [...]
Continue Reading“Corporate Design Foundation, a non-profit education and research organization, was founded on the belief that design can make a major contribution both to an individual’s quality of life and to a corporation’s success, and that both individual and organizational interests can be served through the effective use of the design [...]
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Last week, I had the fortune to attend the Design Industry Group of Massachusetts’ (DIGMA) Design Means Business event at Reebok’s headquarters in Canton, MA. The day was split up into three panel discussions on how design relates to better business; all of the speakers shared very engaging case studies and stories on this topic, [...]
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Brendon Derr of Cella Consulting describes it as “the elephant in the room that nobody knows is there until it moves in the wrong direction.” “A healthy corporate culture”, Derr explains, “can be one of the most, if not the most, valuable assets to a Creative Executive. The quantifiable outcomes of a healthy corporate [...]
Continue ReadingThe views and opinions expressed in this blog do not necessarily reflect those of any past or current employer of mine.
