This is why you should care about typography.
Cliff Kuang at FastCompany Design shares this quick and comprehensive amateur’s guide to typography. As Cliff points, out, “95% of graphic design is typography… treat it well!” (Click to enlarge.)
Continue ReadingNotes from ‘Elements of Content Strategy’
Over the past few months, I’ve designed, coded, and am currently adding content to a brand-new client-facing e-newsletter at work. Ideally, we’ll launch by the end of the month, and publish new newsletters on a quarterly basis. It has me thinking a lot about the impact of content on users, and what the best way is for curating [...]
Continue ReadingIt’s Marketing Transformation Week
I’m home sick from work today… which has absolutely nothing to do with it being Marketing Transformation Week. But since I’m sitting here in bed, drinking orange juice and trying to stave off cabin fever, I thought I’d write a quick blog post. Cambridge, MA’s HubSpot, is promoting this week as Marketing Transformation [...]
Continue ReadingNotes from ‘In-House Design in Practice’
I picked up In-House Design in Practice by Cathy Fishel at the 2009 HOW Design Conference… I read it shortly thereafter, taking several pieces of Fishel’s advice to practice, and it’s helped me navigate the in-house design world ever since. Here are some of the more interesting passages (in my opinion) from the book: “The [...]
Continue ReadingNotes from ‘Thinking with Type’
These last ten days of vacation have really given me a chance to slow things down and catch up on some much-needed reading. Case in point, I just wrapped up reading Ellen Lupton’s book, Thinking with Type. Up until now, my go-to book for typographic reference has been John Kane’s A Type Primer. I had the fortune of taking many [...]
Continue ReadingNotes from ‘Layout Essentials’
I just finished reading Layout Essentials: 100 Design Principles for Using Grids by Beth Tondreau, and it’s a great reference tool for any designer specializing in print (and web) design. Tondreau builds her book around 100 rules for implementing grids with your design, and elaborates on each one. The book is not only visually fascinating, [...]
Continue ReadingImplementing a Grid with Web Design
“…what a grid does, is it creates structure. And it creates a coherence page after page. And that really makes users feel good when the see this consistency. And it makes your job [as a designer] easier because you’re not designing each page anew. You’re re-using elements. And it’s really important in web design, which is [...]
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