Think you’re unemployed? Here’s how to tell.
“The government is telling us that the economic stimulus is working and the recession is over. But you wouldn’t know it from looking at the unemployment numbers. While we may have dodged another great depression, unemployment is at its worst since then, having fallen to 10 percent by the Fed’s own reckoning.” (Click to enlarge.) [...]
Continue ReadingWould you like social media with that?
Edward Boches from Creativity Inbound doesn’t talk to his clients about social media any more, and shares why you shouldn’t either. “After all social media is not an objective in and of itself. It’s merely a means and a tool to create deeper and more valuable relationships with customers and prospects.” Hit the jump [...]
Continue ReadingWorrying 101
Scott Belsky from The99Percent.com shares some tips from leadership guru, Stephen Covey on how to not let your concerns get the better of you. Whenever I get frustrated with something, my stepfather always tells me to “just worry about the closest alligator to the boat.” Truer advice has never been spoken. Covey’s theory, [...]
Continue ReadingAre we there yet? A Case Study on the General Aviation Industry (and How to Market it in a Recession)
The short answer is "no"...
Continue ReadingDefine Success Before You Pursue It
Via Brandflakes For Breakfast, tips from Alex Bogusky for those just out of college on the importance of finding your version of success before you run out after it.
Continue ReadingGet Personal With Your Customers
Some brands communicate to their customers via e-mail, or traditionally through direct mail. Some opt for online message boards or social media. Still, some brands like Harpoon (Mass. Bay Brewing Company) take it all a step further. “Doyle [Rich Doyle, founder] wanted to ship a European tradition here to New England: the communal spirit [...]
Continue ReadingRésumé Redesign
It occurred to me just a short time ago that as a graphic designer, my résumé should reflect my creativity and not be something that would camouflage itself in a pile of traditional (all text) résumés. I started out with a 5-column legal-sized page, and wanted to incorporate graphical elements into something that would still communicate [...]
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